Frisello illustrations @TDM
Field
graphic
Tag
graphic, illustration
Location
Milan, Italy
Year
2015
Client
Triennale Design Museum
Credits
Art Direction: Italo Rota
Graphic Design: Alessandro Rigamonti
© Triennale Design Museum, Milano
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Summary
The illustrated guide presents a playful journey through the museum, combining educational content with imaginative scenarios. Our studio was responsible for creating the illustrations, translating the story into visuals that are both engaging and visually appealing for young readers. The artwork serves as a bridge between the museum’s exhibits and the children’s understanding, enhancing curiosity and participation.
Challenge
The main challenge was to develop illustrations that captured the humor, mystery, and playful tone of the story while remaining visually clear and suitable for the target audience. Each image had to resonate with children and complement the educational content of the guide, creating an immersive narrative experience without overwhelming the reader.
Solutions
Our approach involved designing illustrations that balance storytelling, clarity, and visual delight. We employed expressive characters, vibrant colors, and dynamic compositions to make the museum journey engaging and memorable. Through this work, our studio transformed the narrative into an interactive visual experience, fostering curiosity and creativity among young readers.
